Welcome to Synaptix. I started Synaptix with a few simple things in mind. First, I wanted to share what I have learned from my career in marketing. My goal: to help businesses get to the top learning curve quickly and cost effectively. That same learning curve that took me 15years of expensive education "and on the job" lessons to reach. With evangelical fervor, I go to every small business and say, “let me learn your business, products, and processes and see how I can help market it more effectively”

From these few simple ideas emerged a totally new way of approaching marketing and advertising consulting. You will not ever get a sales pitch of a cookie cutter solution;  you won't see a steep hourly rate for learning your business like many other consulting models; and, there is no risk that you won’t get results.   You get a clearly defined  return on your investment and guaranteed satisfaction or there is no fee.

I have found that most small businesses are started by people that are: passionate about their trade, are technical experts going out on their own, or craftsman at what they have chosen as their venture. Often the true potential of the business can be reached only with outside assistance with support functions like marketing or finances. Marketing can be a profit maker or a profit breaker depending on how effective and disciplined it is managed.

Businesses need to have a process or system for marketing just as much as they need one for bookkeeping or inventory. My goal is to help businesses create processes to manage marketing effectively.